Google's Free Travel Products and DMA: What's Changing in Europe

The Digital Markets Act (DMA) enacted by the European Union last year, which applies to companies who have been designated as "Gatekeepers", comes into force in March. To get ready, Google has begun testing and rolling out a number of changes to its products, including its free Travel products. In Europe, you may have already seen some of these changes. Learn how Google prepared for this legislation, what changes to Google's free Travel products users and businesses can expect, and what you can do to prepare. #Marketing #Data #Technology #Transformation #Personalization